Value Proposition Design : How to Create Products and Services Customers Want
Auteur(s) : Alexander Osterwalder - Yves Pigneur
WIley
Pages : 320
Prix : 34.95 €
31.46 € (Prix sur TrainingINFO avec 10 % de réduction !)

Résumé

Value Proposition Design helps you tackle a core challenge of every business — creating compelling products and services customers want to buy. This practical book, paired with its online companion, will teach you the processes and tools you need to succeed.

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